There are 3 different categories for UK telephone exchange areas - Market 1, Market 2 and Market 3.
Which one of these categories your area falls into determines the price you pay for broadband. Where there's more competition in an exchange between different providers, we can offer you better pricing. This is known as a 'low cost area'.
80% of UK households fall into a low cost category, which means we can offer them broadband from only £5.99 a month.
To find out which category your area falls into, just click on any of the 'check availability' buttons on this page, or for more information see our Residential Broadband FAQ.